Sholeh has spent 15+ years leading product management and merchandising at brands including YETI, The North Face, and Under Armour. She champions inclusive design and workplace equity, with deep expertise in product innovation, assortment planning, and consumer research.

Jen Gurecki leverages 30+ years in the outdoor industry to support creatives, founders, and aspiring business owners in elevating and refining their voice, purpose, and niche to discover more meaning and sustainability in their work.

Jill helps others navigate career challenges with the insider perspective of an HR leader who’s been in the room where decisions happen, from hiring and promotions to performance and change.

Kelly Blake is a communications leader specializing in CPG, beverage, and outdoor sports brands. With agency and client-side experience, she creates authentic storytelling and integrated marketing campaigns that resonate with both B2B and B2C audiences.

Pancho is a career transition coach who helps people find roles that make sense for who they are now. After nearly two decades leading teams in tech and the outdoor industry, he became an ICF-credentialed coach and has supported hundreds of people through job changes, leadership growth, and work-life resets. His coaching blends practical strategy with self-awareness, helping clients figure out what they want, tell their story with confidence, and navigate the job search without burning out.

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